Franklin EVO Interactive Demo

CASE STUDY: EVO Interactive Demo – Franklin Electric Fueling Systems

Introduction

Franklin Electric Fueling Systems, a global leader in fueling solutions, commissioned IMMIX Productions to develop an engaging and interactive presentation for their EVO product line. The “EVO” refers to Franklin’s line of advanced fuel management systems, particularly their Automatic Tank Gauges (ATG), designed to provide highly accurate inventory monitoring and compliance features, essentially representing the next step in the evolution of fuel tank monitoring systems. This collaboration was essential in showcasing Franklin’s EVO system’s advanced functionality and versatile applications while leveraging IMMIX Productions’ expertise in crafting sophisticated visual experiences to engage and educate their audience.

Renowned for its commitment to innovation, Franklin Electric delivers comprehensive fueling system solutions, including dispensers, tank monitoring systems, and submersible pumping systems. Its EVO™ Turbine Pump Interface feature creates a network with submersible pumps to provide real-time monitoring and remote control of fueling operations. Franklin’s EVO™ 600 and EVO™ 6000 are compatible with the Corrosion Control™ Water Separator and Corrosion Detection Sensor, allowing owners to fully automate the removal of corrosion-causing water from tanks and monitor for corrosive environments.

Project Overview

IMMIX Productions developed the EVO Interactive Demo as a cutting-edge visual representation of Franklin Electric’s EVO system. The project aimed to deliver an immersive experience that highlighted the various operational features of the EVO system through animations, 3D Modeling, and Interactive Storytelling. Designed to captivate and educate viewers, the demo served as an invaluable tool for Franklin Electric Fueling Systems to communicate their brand’s technical excellence and functionality.

👉 View the interactive demo here.

Analysis and Execution

This project involved critical development steps to ensure clarity, efficiency, and engagement. IMMIX Productions executed the project with a focus on dynamic interactivity and visual precision through the following stages:

1. Research & Discovery

IMMIX conducted a comprehensive exploration of Franklin Electric’s EVO product line to fully understand its advanced capabilities and features.
Key focus areas included fuel monitoring, car wash management, and tank system alerts, ensuring every storyboard element aligned with the EVO system’s value proposition.

2. Scene Development

IMMIX developed the scenes based off of a detailed description/storyboards provided by Franklin that captured various operational scenarios, such as car wash monitoring, bucket level tracking, and fueling tank supervision.
The scenes included specific callouts, such as the “FFS Pro Connect” and “EVO slide out,” utilizing concise visual cues to communicate complex data.

3. Animation & 3D Modeling

IMMIX developed high-quality animations and 3D models to simulate environments, such as gas station fueling platforms and car wash bays.
Accurate depictions of time-lapse sequences enhanced the realism and functionality of the interactive video.

4. Interactivity & User Engagement

Each scene was programmed with interactive elements, such as monitoring alarm triggers or bucket-level changes, to encourage the audience’s active participation.
A seamless presentation flow was ensured to maintain audience engagement while effectively delivering the presentation’s educational objectives.

5. Feedback & Refinement

Extensive collaboration with Franklin Electric allowed for iterative improvements based on client feedback, ensuring alignment with their branding and communication requirements.

Results and Impact

The EVO Interactive Demo successfully met and exceeded Franklin Electric’s expectations.

Key outcomes included:

Enhanced Communication – The demo provided a visually compelling way to explain the EVO system’s complex capabilities.
Audience Engagement – Interactive features captured viewer interest and allowed hands-on product exploration.
Improved Sales Support – The demo became an invaluable asset for sales teams, providing a portable, impactful presentation tool.
Global Reach – Adaptable content design made the demo suitable for a diverse international audience across various markets.

About Franklin Electric Fueling Systems

Franklin Electric Fueling Systems is a trusted industry leader providing innovative fueling equipment to customers worldwide. Focusing on safety, efficiency, and environmental integrity, its product lines deliver world-class performance and reliability. The EVO Series represents Franklin Electric’s dedication to offering advanced tank monitoring solutions tailored to the fuel industry’s evolving needs. For more information on Franklin Electric Fueling Systems and its impressive product line, click here.

👉 To view the interactive demo, click here.

IMMIX Productions continues to set the standard for interactive visualization and technical demonstrations. If our EVO Interactive Demo for Franklin Electric Fueling Systems inspires you or you need assistance with Animation, 3D Modeling, or Interactive Visualization, please visit our website for other samples, case studies, and success stories. Contact us today to discuss your upcoming project and bring your vision to life!

Franklin EVO Interactive Demo